What are long tail keywords? Well, to start with you need to understand the nature of microstock and long tail theory in general. "The Long Tail," is a term that was coined by tech writer Chris Anderson in his article "The Long Tail" The piece describes how content providers - which is what a microstock agency like Dreamstime is - succeed not just by having "hits"; i.e. selling a few photos lots of times (bestsellers), but also but also by selling a lot of different photos just a few times.As... continue reading
Articles by Roberta Munoz
We all know that good stock photographers follow the trends - they keep up with the zeitgeist - they are in touch with the imagery that creates our visual world on a daily basis. So what are the trends now? Well - here is one that someone has devoted a blog to:"Sad Guys on Trading Floors"Is Dreamstime on top of this trend? Yes! I found many miserable stock traders - how many can you find? And what keywords did you use? Tell me what words you used to search and I'll tell you how I found my... continue reading
I wanted to share a funny feature that I ran across recently called "This Week in Ridiculous Stock Photos". We all know that there are trends in stock photography - well, someone has decided to have some fun with that and the results are pretty hilarious.How many times have we seen "shocked people in front of computers" - "handsome doctors with crossed arms" or "sad stockbrokers on trading floors"?And try this one:Businesspeople Doing YogaFunny! But what does this have to do with my... continue reading
What's the difference between categories and concept words on dreamstime?The categories that you choose for your images are broad concepts after all - business, arts etc. But the method of choosing categories encourages you to place your image in the most specific sub-category that you can. Example: Business -> objects or Business -> people. I think that the categories should be even more specific to better guide the user who is searching for that perfect image.Concept words in your keywording,... continue reading
The Practical Keyworder – Visual tools for Visual peopleWhat is the difference between cataloging your images and just randomly tagging them with keywords? The answer can be found in the definition of cataloging itself –Cataloguing uses langauage (words) to describe objects or works of art (images) in a way that gives a full sense of each object’s significance in relation to other objects in the collection, in other collections and in relationship to the world at large….The key... continue reading
The Practical Keyworder - Keymentoring and the "collective consciousness"…You know by now that we are living in a new paradigm for content creation (see my earlier post Microstock and the 'Stream of Content-ness' ). You also know (or should!) that this is not a reason to despair or be discouraged. As contributors experience the explosion of wonderful content, they should not view it as just more competition for them - they should not feel lost in the crowd.One of my favorite writers, Clay... continue reading
The Practical Keyworder - Microstock and the 'Stream of Content-ness'There has been a lot of talk on this site and elsewhere about the end of stock photography as we know it - even the end of microstock, which, not too long ago, was the wave of the future and the very thing that was killing stock photography itself.If I can repeat what I have said before (in my comments on a previous blog post 'Stock Sinners, Repent! The Stock World Is Ending!)' - it is a mistake to think of this as a negative... continue reading
The Practical Keyworder - Let's Play a Game!We talked earlier about how there is no one "correct" way of keywording (The Practical Keyworder - The Mind of the User). There is a wrong way to keyword of course - using lots of irrelevant and spammy keywords is not only wrong, but it hurts the person who is doing it and it hurts the community as well (which will actually hurt an individual contributor's sales - it's a vicious cycle - so don't do it!)But many people believe that using the most... continue reading
Images are not made of words, but words are the only means by which we can organize, identify and find images. I've often wished that I could translate the look and feel of an image that I am searching for into something besides words - is it possible to search by painting or drawing a picture and somehow feeding that into a search engine? No, I didn't think so! Until that is possible, we only have words and we need to learn how to use them - both for our own success and for the success of our Dreamstime... continue reading
The Practical Keyworder - Keywording and CommunityAs has been pointed out in a number of articles - Dreamstime is much more than just a place where people buy and sell pictures. It is a true community supported by forums, a comments area, blogs and other tools that help users support one another.When cataloging images, contributors need to keep in mind that while the goal of good keywording is to do good for the individual photographer (i.e. maximize sales), an equally important goal is... continue reading
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