Connecting Creativity & Commerce

© Iofoto

Stock is a business based on creativity. Knowing what subjects to shoot and how to diversify your collection is paramount to creating a good income from stock photography.

At the recent PhotoPlus in New York City, I was privileged to be on the "Do It Yourself Creative Research" panel. My approach was to discuss how to do creative research when the photographer may not have the benefit of working with a larger agency that provides trend data and shoot lists. I also look at keywords as the "real estate" of the stock industry.

Here's the presentation.

Photo credits: Iofoto.

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December 09, 2008


i somehow agree with Clemente, most of the time your images are rejected for absurd reasons...but i think people who are selecting images either have to select some and reject some...or they are getting too many they just select randomly...but most of the time images with flat lighting and white or light background get selected,[imgl][/imgl]

October 31, 2008


But I guess people still can be creative - I found yesterday those treasures on dreamstime -

(my reply is to Clemente)

May 21, 2008


I went off the deep end and submitted a photo that was a lot different on the style I do but I thought it may be useful for something, and it was accepted. it is definitely outside the tent for me I will be curious how it sales......Paul


November 01, 2007


How can you be creative when a picture is refused because "the focus is not where WE think it should be", or a night shot because "too dark", or another because is blurred. This kind of filter will produce a boring uniformity. Stock pictures look all the same, if not they are refused.

November 01, 2007


I left a comment on you other blog already about this, but again: thank you ! You and your team rock!! Cathy S.

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