Get serious!

© Alexh
Does your stock production need a check up? I've been thinking a bit more about my microstock efforts recently. I have a modest to middling portfolio here that I've built up somewhat haphazardly over time. It performs ok, I get downloads but certainly not great returns. There are smaller collections that perform much better than mine. Why is this I ask myself. I think this is a question many contributors could do well to ponder for themselves.

Most of us, I suspect start from a love of photography and submit shots we've made because we wanted to. Nothing wrong with that, of course, but I think the more successful contributors do well by moving beyond this and thinking before they shoot. I'm thinking I need to do this more!

© Alexh
So how can I produce more images that will perform well for me? Well for a start I think every contributor should analyse their own portfolio to see what is working, and what doesn't. Your favourite images are not necessarily your best stock images. If you can spot any themes or continuity in what seems to sell well for you then you're on your way to improving your productivity by producing better submissions in the future! Perhaps you have a style or niche developing without realising it?

© Alexh
Targetting your efforts towards what seems to be working in your portfolio should see improvements in your stats and earnings. At the least pausing to stop and think about your efforts can help you determine your goals and focus on achieving them.

© Alexh
Now I'm off for some deep thought. Thanks for reading!


Photo credits: Alex Hinds.

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October 24, 2009


great blog post, thanks for sharing!

October 13, 2009


Thanks for all the comments guys.
@Tan, I think my download to portfolio ratio may be a little flattering by virue of the fact I have been a contributor for five years!

October 13, 2009


first thanks for adding your comment to my latest blog.
now for your blog here.
from your download to portfolio ratio, you obviously know what you're doing.
i can do with your expertise, that's for sure !
i will take your advice for "some deep thought".
cheers Alex.

October 09, 2009


You have a wonderful portfolio. Microstock business is getting very competitive nowadays. So, I agree with you that some planning before shooting can produce better stock oriented photo.

October 09, 2009


Weeel, Thinking and feeling photography should act in the same time!

In this way the results would come more and more....

October 09, 2009


Go up and beyond, totally agree.

October 09, 2009


great blog, i totally agree with you - more research before shooting :)

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