America and some other parts of the world are somewhat preoccupied with the U.S. presidential election. The candidates are often out and about in public and can be photographed in venues large and small. Images of the candidates are everywhere—and certainly some are coming from Dreamstime. How can you take advantage of any election season photographically in addition to news shots of the candidates?Advertising and promotions show election related images to highlight their brand, products... continue reading
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Images of refreshing beverages, both alcoholic and otherwise are used for purposes as diverse as major ads and invitations to small parties. The virtues of drinking eight glasses of water daily may have come under scrutiny recently but no one argues with the importance of water and other healthy liquids in a sane diet. Images of fit individuals taking in a daily allotment of fluids are used in promotions for dietary supplements, health clubs, juices and bottled water as well as for editorial pieces... continue reading
Truth in advertising requires ads to present the benefits and qualities of their products in an honest fashion. Of course, advertising has a very loose relationship to reality especially in the manner in which women are pictured. Advertisers recognize that women are responsible solely or as important decision makers on most family purchases as well as being big spenders on furniture, clothing and travel. The image of a strong and confident woman has replaced the white haired CEO type as a spokesperson... continue reading
What’s new for lower and middle school in photos and illustrations this year? Home schooling is an increasingly popular alternative educational solution. Bullying is an urgent issue. Computers are everywhere at all levels even for the very youngest students.Home schooling is a relatively new aspect of American education. Over 2.2 percent of American children are now educated at home by their parents. In most homes that provide schooling, there is a designated ‘school room’ or area. Photographs... continue reading
You know who you are, Generation Y. An analysis of Internet and social network use tells me that a majority of you reading this were born between 1977 and 1997. You are the children of the last of the baby boomers and the most studied group of young adults anywhere because you generally have money and business wants to talk you out of it. Don’t despair if you are outside Gen Y, as all generations need to recognize the unique characteristics of this group in order to completely cover the photographic... continue reading
Much is being made in the current U.S. presidential race about ads and emails that disparage the candidates with the use of innuendo and false accusations. The polls show that most Americans are opposed to such ads.In general, negative claims or images are not effective in any kind of advertising. However, sometimes showing certain social and personal ills is called for: health care facilities and pharmaceutical companies use illustrations of depression to educate and promote their products and... continue reading
In Chicago a popular European coffee and pastry shop has banned classic baby prams – the type of baby carrier that plows down the street slicing though pedestrian traffic and taking up more space than a SmartCar. I fully understood the coffee shop’s rules as I strolled down the street after my morning latte. It seemed that 90% of the people on the sidewalk in this up and coming neighborhood were either pregnant or had one or more infant nestled in some form of carriage or stroller. More than one... continue reading
Taking photos of giant marine mammals can be tricky.First of all, they simply can’t be counted on to show up on set on time. Whale watching tour companies chart the movement of known pods and individuals to ensure that their trips offer the most likely chances of seeing whales but even then, getting dramatic images is challenging. What can you do to ensure that you get the best shots?I have ventured out to sea to observe whales off the coast of Canada,spending what seemed like a lot of... continue reading
As the end of summer approaches, it’s time to capture as many summer themed images as possible. When the demand for this genre grows in early 2009, you’ll find yourself looking for a campsite or outdoor pool that isn’t covered in snow.Over six million kids attend summer camp in the US. Many camps are basedaround learning a skill or a lifestyle issue. There are soccer camps, music camps, adventure camps, sailing camps, special needs camps, science camps, church camps and diet camps.Camp... continue reading
Commuter patterns have changed dramatically over the past few months as individuals cut back on driving both to save gas money and to protect the environment just as other countries such as India and China begin a love affair with the automobile. Both of these eventshave created photographic opportunities.Bike commuting is down in some countries in Asia while up many percentage points in western countries.Dreamstime needs images of bicycle riders that are obviously on their way to the office... continue reading
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