Much is being made in the current U.S. presidential race about ads and emails that disparage the candidates with the use of innuendo and false accusations. The polls show that most Americans are opposed to such ads.In general, negative claims or images are not effective in any kind of advertising. However, sometimes showing certain social and personal ills is called for: health care facilities and pharmaceutical companies use illustrations of depression to educate and promote their products and... continue reading
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What does leaving my wallet at the bookstore yesterday, a flashing warning light on the car dashboard as I pulled out to drive back to the bookstore and an error in posting a payment to a bill have to do with stock photography?Typical everyday annoyances and frustrations make for great concept shots for editorial uses dealing with stress related issues and to illustrate products and services that supply solutions to common business problems.Many of the ideas on the shot list below will have... continue reading
Facial expressions and body language can either make or break a photo. Again and again we see images that would be successful if only there was emotion in the image instead of a subject with a bored look or a blank stare. How can you get your models more engaged with your camera to get more positive results?First of all stop falling in love with the dark and depressing look. Sure it’s dramatic and has it place but think about how images are used. With the exception of pitiful children and animals... continue reading
The Dreamstime Team is in Florence, Italyfor the annual CEPIC(Coordination of European Picture Agencies) Congress. Serban Enache,Dragos Jianu and I were among the 900 delegates from 500 companiesfrom 50 countries to attend the four day Congress. We met in a trulyglobal picture summit covering all aspects of the picture businesswith the most important up-dates and picture business specialists fromall over the world. Among those honored specialists was Dreamstime'sCEO, Serban Enache,... continue reading
Wardrobe is key to a professional looking image. And the type of clothing that a model is wearing can enhance the salability of an image in more ways than one.Here is a terrific image of a teen writing on the board in her classroom. The model's top gives a clue to the season: it is clothing that would only be worn in very warm weather.And since school is usually associated with the cooler seasons in most parts of the Northern hemisphere at least, the image usage could be limited if... continue reading
“Merry Christmas!” and “Ho Ho Ho!” Christmas should be one of the most wonderful time of the year. But let's face the truth! Christmas is also one of the most stressful time of the year, isn't it? We have to find the perfect Christmas gift for family members and friends. We also have to trim the tree, to decorate our home and cook a lot of stuff just to be well-prepared. Well, let's enjoy the holidays! Is that even possible? Yes, it is! We need a few things to remember and focus... continue reading
A good business presentation can catapult you to success, impressing your peers and superiors, regardless of the venue. Assuming your speaking abilities are polished, follow these three simple tips with stock photography to make sure your presentation really stuns the audience (in a good way)!3. Focus on images, not wordsYour audience should be looking at your presentation but listening to you. If your slides are full of text, the audience will be looking at and reading your presentation,... continue reading
This is a question my parents ask me all the time, right before they insert the annoying phrase, “maybe you should get a real job”. You see, they’re old fashioned and grew up in a time when careers were the norm, together with a stable pension. The world has changed considerably and the pace of change is accelerating.Nowadays, it’s not only much easier to become your own boss but it’s expected! Stock photography is just a small part of the much larger ‘gig economy’, where traditional... continue reading
“You must have a really expensive camera—what kind is it?” This is the question I hear most frequently when friends admire my pictures. People, it seems, imagine that if they had the “right kind” of photographic equipment, they then could take pictures that look just like mine.My experience in photography, however, has taught me that the success of any given photo depends very little upon the kind of camera with which it was taken. Checking my Dreamstime home page right now, I see that nine... continue reading
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