When I started shooting microstock I read as much about it as possible, mostly on the internet but also in a book or two. A common theme was the importance of a niche, finding it and going for it (presumably as opposed to not having a niche but still going for it). You ain’t got a niche son, you ain’t going nowhere; or sentiments to this effect.But what is a niche? A quick Internet search produces:“…Adjectivedenoting or relating to products, services, or interests that appeal to... continue reading
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Visuals are an important, integrating part of a website. There’s no doubt about it. Valuable content attracts a consistent audience but it performs better when paired with relevant images.84% of marketers are already using visuals in their marketing strategy, especially when it comes to social media. Tweets with visuals, for instance, are reportedly generating 150% more retweets and consequently more traffic than those who are based on just a text message.A Buzzsumo report also states that blog... continue reading
Microsoft has provided Bing Images as a way to search for images across the Internet by using keywords or other images in a convenient and easy to use format. It is even linked into popular Microsoft tools like Office and Edge. But does that mean that images returned in Bing Images searches are freely available for you to use as you wish?The answer is – I wouldn’t bet on it. Bing Images searches for images from across endless sources available online. And while they are careful to not intentionally... continue reading
Almost always I read in photography tutorials to keep my ISO as low as possible and if necessary, use tripod to allow slower shutter speed, and let in more light to the camera sensor. But is it always necessary to use a tripod? In the end everyone must admit, that is quite limiting, especially when we are talking about flexibility and creativity. Ok, maybe modern tripods are more adjustable, but still you need time to set everything up. Is that necessary?I believe in using a tripod in few examples:... continue reading
This is an Internet old question. Should you just right click and download an image, use it in a project and never worry about it? Or maybe you shouldn't.The shortest answer is: maybe.The long and comprehensive answer is, however, more complex. So let's decipher it.Let's say you're working on a newsletter for a travel company for the sake of a tangible example. This newsletter involves tropical vacations, cocktails, waterfront resorts, the whole tropical dream in one package.... continue reading
It’s been common knowledge for quite some time that photographs, illustrations and visual representations in general are simply must-haves for any web domain, social media account or promotional campaign.Using attractive visuals was already an important tactic for traditional, offline magazines, but it’s relevance has been magnified by the online environment. To point out just a hint, Facebook posts including images drive twice as much engagement as a simple text status, while tweets with photos... continue reading
Sharing images on Facebook is a practice as old as time itself, mastered from immemorial ages with fluffy cats and cute dogs, as far as 2004 actually, but it seems like forever, doesn't it?But not all images are made the same. Some are your own work, those can be shared at your discretion and you should also remember that you own the copyright on these images so if you see them used afterwards in anyway you didn't agree to you should take action. Free images can mostly be used for... continue reading
Want to know the one thing in common all photography enthusiasts have whether they own the most basic smartphone or a chunky top-of-the-line DSLR camera? The answer: It is the desire to come up with the most creative photography ideas for their shots.Yes, that is basically just it! Because if you love photography, you would want the most ingenious shots and concepts. Perhaps this is because you want your work and your skills to get recognized. Or, maybe, you just want to express yourself and get a... continue reading
Tired of the same million versions of a “business man smiling in a meeting” or “customer support representative with headset”, or even the ages old “woman with salad smiling”? Fear not, there is still hope that your project will be finished in time and not look like a stock photography presentation at all.If you want to know how all you need to do is keep reading.1. Stay authentic Above I’ve enumerated a few of the best sold and most used image in stock photography worldwide. Why?... continue reading
Did you consider starting a Facebook marketing campaign for your business or brand? What do you think about Facebook ads? Did you think about using stock photography for your campaigns?Facebook is the most popular social networking platform ever with tw billion monthly active users, a milestone that seemed almost impossible a decade ago. We are talking about double the size of Instagram and Twitter put together, which means that when it comes to marketing, Facebook is still the first choice... continue reading
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