Tip - From Editorial to RF
As some of you know from a recent blog, I bought a new "stealth" camera - a Lumix LX5 point and shoot. It has a fast lens and low profile that makes it perfect for going places where a bulkly DSLR might draw attention.
I thought I'd bring it along on a grocery shopping trip with my wife. Now if you've never paid much attention to all of the brand names and logos in the supermarket, you certainly will when you try to find a good picture. Everything in the supermarket is slapped with a label, a logo or bar code. Even a lot of the fruit and veggies these days.
One method of getting a usable shot in a store is to throw the products out of focus using shallow depth of field or blurring them via software or slow shutter speed.
In this image taken at a home improvement center, I ran into another problem. The color of the shopping cart and the display racks were painted in a very iconic orange color that is indicative of a certain brand name.
Using Adobe Lightroom 3 it was a simple matter of moving the Orange Hue slider around to change the color of the orange to something new and voila! Editorial image becomes RF.