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Royalties, subscriptions and SR-EL update

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 Arc  de Triomphe 

Following our last pricing update (thread here), here is the promised update.

Credit royalties will decrease, soon to be level-based while we have planned two other significant adjustments:

- The royalties awarded via the subscription plans will be increased for superior level files

- The SR-EL recommended prices will be decreased (custom levels will stay the same).

Subscriptions of 3-5th level files will now count as multiple downloads. Cost-savvy buyers will focus more the 1st level images, but popular images will still be accessible to them.

The royalties for the SR-EL license stay at the same level, 50-60% for all contributors. The custom price set by photographer will also remain the same with a maximum of $10,000. The recommended prices will change as above.

The royalty update will be done gradually over the next few months, trying to ensure a good revenue for as many contributors as possible. We expect most of you to continue to experience BMEs. The subscriptions increase and SR-EL update will be launched live in just a few days.

I urge all contributors to strive generating high level files by submitting only the best shots from a single session. While we remain the best paying agency in royalties, being self-selective and shooting better will generate more sales for you at higher royalties values.

As ever before, we will be looking for contributors+buyers' feedback in the months to come.

We hope you'll find these changes fair and wish you all a fantastic fall! ;) 
Edited: 08/12/2009, 07:06:05 AM by Admin
Thank you for keeping the exclusives royalties at 60%. I also very much like the increase in the price of high-level pictures sold as subs.
Posted: 08/12/2009, 08:25:12 AM
Big 'YAY!' on the subscription increase, especially for Level 5 images, and also on keeping exclusive benefits the same.

I'm sure non-exclusives will not be pleased, but as I've said before, you can't have your cake AND eat it! ;)

Posted: 08/12/2009, 09:01:38 AM
After Achillis' initial announcement I was worried that I would have to drop my exclusivity (and start uploading to other sites) but this is a great relief. Thanks!

I think it is a wise step for DT too, to promote exclusivity.

The only thing that I am missing in this update is that additional formats still can be downloaded for 1 subscription-count. As it is priced double in the credit-structure, it would not be unlogical to let it count at least as a double sub, too.

But that said, I'm still a very happy camper :)

SB600, Pocket Wizard AC3 and Flex TT5's....
Posted: 08/12/2009, 09:11:49 AM
This is great for the exclusives. Thanks!

Flash Canon 580EX, Flash metz 45 CL-1, Flash National Pe-3057 y demá...
Posted: 08/12/2009, 09:37:46 AM
Great news! Thank you!
IS USM ● Previous images: Sony Cyber-Shot DSC-H5. Softwares: Inksca...
Posted: 08/12/2009, 09:38:26 AM
I'm also happy to see the royalties for exclusive contributors to stay the same and I agree that the new subscription model is a nice improvement, esp. for level 5 images. Can't wait to see it go live. ;)
Canon bodies & lenses
Posted: 08/12/2009, 09:40:01 AM
Good good news!!! Thank you!
Reflex : OLYMPUS E-3 / Compact : OLYMPUS µ 780
Posted: 08/12/2009, 10:09:40 AM
Hard to complain if you are exclusive - well done on that front! Looking forward to the higher revenue on subs, too...
f/2.8 Pro, ZD 50mm Macro f/2...
Posted: 08/12/2009, 10:20:05 AM
I am very happy about the Subs increase. Thank you!
and lately Canon EOS 5d MK II....
Posted: 08/12/2009, 10:26:28 AM
yes, for exclusive photographers looks quite good indeed.

For who like me, non exclusive, that wanted to give all my new technology and butterflies images exclusives, evidently is not good at all.

I am sorry to see that from 60% for image exclusivity, we go down to much less. This is a change that make almost worthless any idea of image exclusivity. Non exclusive or exclusive photographer, but not per image. That is not anymore an option.

strobes, Manfrotto tripod, various storage devices and memory cards. ...
Posted: 08/12/2009, 10:29:29 AM
This statement is a bit confusing -

The custom price set by (the) photographer will also remain the same with a maximum of $10,000. The recommended prices will change as above (see chart).

Since the recommended prices for SR-EL will decrease to the lowest price of $250, can we set this as the universal price across the board for all images? Right now we must set it to at least $350.
Posted: 08/12/2009, 10:43:45 AM
The subscription part is a good move, although I personally find subscriptions are way too cheap for a buyer and I would like to be able to opt-out.

The reduction in comissions is however a big deception - current 50% to Level 1 30% is actually a 60% decrease! The decrease in exclusive images from non-exclusive members is also very significant, and I'm not sure it remains so attractive to keep them exclusive.

I hope there is dialogue for improvements.
with Canon 400D, Canon 17-40L and 28-135 lenses.
Previously usi...
Posted: 08/12/2009, 10:48:55 AM
As an almost four-year exclusive here at Dreamstime, I am happy to see this. I have all my "eggs in the Dreamstime basket" and need to know this is a good choice...also glad to see the change in high end files and subscription prices...They are still bargains ;-)
Posted: 08/12/2009, 11:01:31 AM
I agree with Madelaide, the drastic reduction of non-exclusive commissions is a big disappointment.

I do hope that your call for contributors feedback is serious and you are willing to consider to do changes based on this feedback.
Posted: 08/12/2009, 11:03:59 AM

Originally posted by Dirkr:
Quoted Message: I agree with Madelaide, the drastic reduction of non-exclusive commissions is a big disappointment.

I do hope that your call for contributors feedback is serious and you are willing to consider to do changes based on this feedback.

Agree. Don't like it at all.
Posted: 08/12/2009, 11:11:30 AM
Don't rush to say it's a big disappointment just because you check the difference for level 1 files. We think that this system rewards older members who provide quality. Check the Excel archives and see how many level 2-5 files you had one year ago and how many you have today. Then see how many downloads you have from those files. You shouldn't count files but downloads.

Second, remember how many downloads were required several years ago for a file to become level 2: 100! Only 5 downloads are required today and there will be less in the future (oops). Remember my previous statements where I was explaining how subscriptions play an active role within our pricing system. Your patience paid off and these count as extra downloads now, while helping them achieve the next level.

Of course that your feedback will be taken into account. We think the system is fair already and we correlate it with our future credits 2009 launch (oops again). Dreamstime is still growing and there are many more things to come. Don't expect to earn a fortune over night and don't think you will lose either. As you can see above, we continue to provide the highest royalties and we'll continue to take care of our contributors.
Edited: 08/12/2009, 11:20:42 AM by Admin
Now i`m very happy for being exclusive! ;)

Posted: 08/12/2009, 11:20:12 AM
First the positive: although I'm not exclusive, I appreciate that you have treated your exclusives well by not reducing their commissions. Also I really like the increase in subscription royalties for higher levels. It seems very fair.

What I don't like is the huge decrease for the non-exclusives, and that an image now must reach level 5 to get the same percentage royalty we are getting now.

I understand the logic behind the change, but would certainly have preferred to start a bit higher (maybe 35%), be able to reach (the current rate) 50% at level 3 or 4, and then leave it capped there.
Canon 40D, Canon Rebel XTi. assorted Canon L lenses
Posted: 08/12/2009, 11:22:38 AM
ooh, Serban, you posted again while I was busy typing. Now I am quite intrigued, and maybe there was something I didn't understand... Subscriptions sales at level 3-5 will not only pay more, but count as extra downloads to reach higher levels faster? That would certainly help offset the lower commissions! Tell me I am reading your latest message correctly!

I like the hints you included too... and look forward to hearing more about those.
Canon 40D, Canon Rebel XTi. assorted Canon L lenses
Posted: 08/12/2009, 11:30:15 AM
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